Put Your Brand Where Lucknow's Corporate Leaders Play
LCCL is not a mass cricket event. Every player, every spectator, every team manager is a working professional from Lucknow's corporate sector.
Season 11 starts 1 November 2026. Sponsorship closes 17 October.
10 seasons. 250+ matches. 1,500+ players.
The Audience You Actually Want
LCCL players and attendees are mid-to-senior professionals from companies like HCL Tech, UltraTech Cement, Adani Cement, Varun Beverages, and Organic India. You are not reaching cricket fans. You are reaching decision-makers. This is a corporate networking platform that plays cricket, not the other way around.
Corporate Companies
Across ten seasons, the brands your customers already work for.
Professionals Engaged
Mid-to-senior players and spectators, not a passive fan crowd.
Matches Played
A decade of competitive cricket on record, every result logged and verifiable.
Grounds Across Lucknow
Weekend fixtures all season, every one of them a branding surface.
Seasons Delivered
Running since 2014, a fixture in the Lucknow corporate calendar, not a one-off event.
Teams on the Roster
Every team is a workplace, and every workplace brings its own audience with it.
The Employers Whose Teams Have Played LCCL
Two Brands Have Backed LCCL. Season 11 Is Open.
What Are the Sponsorship Tiers?
Four ways to put your brand on the field. Pick the exposure that matches your goals.
- League named after your brand
- Front-of-jersey logo
- All digital assets
- Opening ceremony branding
- Post-season content rights
- "Powered by [Brand]" tagline
- Sleeve logo on jerseys
- Boundary board branding
- Digital mentions all season
- Logo on scorecards & CricHeroes
- Select boundary boards
- 4+ social media mentions
- Company name as team name
- Full jersey branding
- Scorecard attribution
- All team photos & highlights
All tiers run for the full Season 11, from 1 November to season close. Sponsorship closes 17 October, two weeks before the first ball. Download the brochure
Where Your Brand Actually Appears
On the field
Jersey branding, boundary boards at every ground, and ground backdrops for the full season.
On the record
Your logo on scorecards and on the CricHeroes match pages every result is published to.
On camera
Team intros, photography sessions and award presentations at every match, plus season highlight videos.
At the ceremonies
Opening and closing ceremony branding, prize presentation rights, and a speaking slot for your representative.
Who Should Sponsor LCCL?
FMCG Brands
Put your product in the hands of a repeat, high-intent professional audience.
Tech Companies
Reach engineers, managers, and buyers from Lucknow's IT corridor.
Real Estate Developers
Meet the salaried decision-makers who are buying homes and offices.
Healthcare
Build trust with corporate families through season-long visibility.
Banking & Insurance
Attach your brand to a decade-credible, data-backed corporate league.
Educational Institutions
Reach working professionals evaluating executive and family programmes.
Operating in Lucknow and want your brand in front of corporate decision-makers? You're the right fit.
How Do You Become an LCCL Sponsor?
Choose Your Tier
Review the four tiers and select based on your brand's budget and goals.
Talk to Us
A 10-minute WhatsApp conversation matches your brand to the right tier.
Message +91 99845 75784Confirm & Go Live
Your branding brief goes to the LCCL design team. You're live before the first match.
Sponsorship Questions, Answered
How do I become an LCCL sponsor?
Choose a tier, then message us on WhatsApp for a 10-minute conversation to match your brand to the right one. Your branding brief goes to the LCCL design team and you're live before the first match.
What are the LCCL sponsorship tiers?
Four tiers: Title Sponsor (1 slot, league named after your brand), Co-Sponsor (2 slots), Associate Sponsor (4 slots), and Team Sponsor (per team, company name as team name). Full pricing is in the Season 11 sponsorship brochure.
When do I need to decide?
Season 11 starts on 1 November 2026 and the sponsorship window closes on 17 October, two weeks before the first ball. That is the cut-off for getting artwork onto jerseys, boundary boards and digital assets in time. Title and Co-Sponsor slots are limited to one and two respectively, so they close on whoever confirms first rather than on the date.
Who should sponsor LCCL?
Brands reaching Lucknow's corporate decision-makers. FMCG, tech, real estate, healthcare, banking & insurance, and educational institutions have all sponsored past seasons.
How many people does LCCL sponsorship reach?
Across ten seasons: 20+ corporate companies, 1,500+ professionals engaged, 250+ matches played, all logged and verifiable.
Which companies have sponsored LCCL before?
Past partners include Adani Cement, HCL Tech, UltraTech Cement, Organic India, Tricon IT Solutions, and Cedcoss Technologies, among others.
Ready to Put Your Brand
on the Field?
Season 11 starts 1 November 2026 and the sponsorship window closes 17 October, so branding assets are due two weeks before the first ball. Start with one WhatsApp conversation and we'll match your brand to the right tier.